Guide · Selling

How does an agent figure out what my house is worth?

An agent figures out what a house is worth with a comparative market analysis, or CMA: recent sales of similar homes near yours, adjusted for the differences in size, condition, age and features, plus a look at what is currently listed and what just went under contract. The result is an opinion of the range a buyer is likely to pay. It is not an appraisal and it is not the price. The market sets the price when a buyer signs.

Start with the comps

The core of any valuation is comparable sales, or comps. I look for homes that closed recently, are close to yours, and are similar in size, age, style and lot. The closer the match, the less adjusting I have to do. In a neighborhood of similar houses built in the same decade, this is easy. On an unusual house or in the country, it gets harder, and the range gets wider.

I also look at what is active and pending. Active listings tell me what you would be competing against. Pending sales tell me what buyers are accepting right now, even though I cannot see the price until closing.

Adjust for the differences

No two houses match. If a comp has a finished basement and yours does not, I adjust the comp down. If yours has a newer roof, a third garage stall or a larger lot, I adjust up. The adjustments come from what buyers in this market actually pay for those features, not what they cost to build. A remodeled kitchen rarely returns its full cost. A new roof does not add value so much as remove a reason to say no.

Condition is the biggest adjustment and the hardest to see from a spreadsheet. That is why I walk the house before I give a number.

Where the three estimates differ

Who What it is Who ordered it
CMA Agent Opinion from recent comps and a walkthrough You
Appraisal Licensed appraiser Formal opinion for the lender Buyer’s lender
Automated estimate Formula Public records and past sales Nobody

A website estimate has never been inside your house. It does not know about the kitchen, the foundation or the neighbor’s junk cars. It is a starting point. An appraisal comes after you have a buyer and protects the lender. A CMA is what you use to decide where to price and which way to sell.

What I do not do

I do not tell you a high number to get the listing. A house priced above what the comps support sits, and then it sells for less than it would have at the right price, because buyers wonder what is wrong with it. If I think your number is high, I will say so and show you the sales behind my opinion.

I also do not pretend the range is a point. On most Wichita houses I can give you a range I feel good about. Where it lands in that range depends on how you sell. A traditional listing lets you test the top of the range. An auction lets the bidders find it. A cash offer will usually land below it, in exchange for speed. Which one fits is a separate conversation, and I wrote about it in Auction or traditional listing.

How to get a real number

The valuation page gives you a quick starting range. For a real number, I need to see the house and pull comps for it that week, because the sales that matter are recent ones and the market moves. Current conditions are on the market page. Ask any agent you talk to for the comps behind their number. If they cannot show you the sales, they are guessing.

Want to talk it through with a real person?

Text VALUE to 316-364-7500 and I'll tell you what it's really worth, straight.

Related questions, answered straight

Is a CMA the same as an appraisal?

No. A CMA is an agent's opinion of value from recent comparable sales and a walkthrough, prepared for the seller. An appraisal is a licensed appraiser's formal opinion, ordered by the buyer's lender after a contract is signed. Both use comps, but only the appraisal affects the buyer's loan.

Why is the online estimate different from what my agent says?

An automated estimate is a formula built on public records. It has not seen your kitchen, your roof or your foundation, and it can miss recent sales or use the wrong square footage. An agent adjusts for condition and features after walking the house. Treat the online number as a starting point, not a value.

How much does a remodel add to my home's value?

Less than it cost, in most cases. Buyers pay for the result, not the receipts. Updated kitchens and baths help a house sell faster and reduce objections, but the added value depends on what nearby homes have and what buyers in that price range expect. The comps tell the story.

Should I price high and come down later?

Usually not. A house priced above the comps draws fewer showings in its first weeks, when attention is highest. Later price cuts then signal a problem. If you want to test a higher number, an auction lets competing buyers do that on one day instead of over months.